Is your Twitter feed a bit quieter today than normal? Internet users, including celebrities, are boycotting the service for one day, after Twitter briefly suspended the account of actress Rose McGowan, who has been calling attention to sexual abuse claims in Hollywood.
The hashtag #WomenBoycottTwitter has been circulating across the social media service since a software engineer named Kelly Ellis reportedly raised the idea of the boycott.
Celebrities such as Kerry Washington, Anna Paquin, Mark Ruffalo, along with McGowan have all joined the protest.
The move comes after Twitter on Thursday temporarily suspended McGowan's account when she used it to denounce film producer Harvey Weinstein, who allegedly sexually harassed or assaulted well over a dozen women, including McGowan.
Twitter said it suspended McGowan's account because one of her tweets contained a private phone number, which violated the company's terms of service. The tweet has since been deleted and McGowan's account unlocked.
But that did little to stop the backlash against the service. Internet users are now accusing Twitter of arbitrarily applying its rules to censor some accounts and not others, such as President Trump, who's received flak for sparking controversy through his Twitter account.
On Friday, Twitter CEO Jack Dorsey acknowledged that his company needs "to be a lot more transparent in our actions in order to build trust."
The company's official account also tweeted: "We stand with the brave women and men who use Twitter to share their stories, and will work hard every day to improve our processes to protect those voices."
It's unclear how popular Friday's protest will be, but some tweets with the hashtag #WomenBoycottTwitter have been retweeted hundreds or thousands of times.
Other Twitter users are abstaining from the boycott for a variety of reasons.