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PhoneWagon raises $1.2M to track when marketing campaigns lead to phone calls
Home / News & Analysis / PhoneWagon raises $1.2M to track when marketing campaigns lead to phone calls

PhoneWagon raises $1.2M to track when marketing campaigns lead to phone calls

When it comes to tracking the effectiveness of online advertising campaigns, PhoneWagon CEO Ryan Shank said there’s been a big piece missing for most businesses — namely, how often those campaigns lead to phone calls. Shank has plenty of experience in local marketing, having worked in sales at Yext, then founding Mhelpdesk, which he sold to IAC’s ServiceMagic. And… Read MoreRead more

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EyeEm is unveiling new tools to help the brands and marketers using the site to source their images. Underlying these tools is a technology called EyeEm Vision, which we described in-depth earlier this year. The goal is to expand image recognition so that it’s not just identifying the objects in the photo, but also its aesthetic qualities. EyeEm’s co-founder and chief product… Read More

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