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Blockchain Payment System That Benefits Both Developers and Users in Apps Marketplace

The benefits of Blockchain and tokenization is finding expression in new ways as the adoption of the emerging technology continues to encroach into new spheres, disrupting existing systems and providing more efficient ways of solving existing problems.

A fundamental market determinant

App purchasing is a market that is growing significantly, especially due to its synchronized relationship with mobile technology. The Google Play Store and Apple Store are currently playing significant roles as the biggest intermediaries between developers and app consumers by providing the platform for interaction and transaction. Despite how much and for how long the public has relied on these services, there are real setbacks that have hindered the industry from operating at full potential both in terms of revenue generation and service delivery.

One key determinant of the efficient flow of services in any given marketplace is the efficiency of its transaction and payment system. A payment system that is secure, free of risks of chargeback, fraud and excess fees will always be preferred ahead of payments that do not exhibit very high levels of reliability. This is one key factor why Blockchain implementation is growing at a very fast rate within the financial and payment systems industry across the globe.

Relief for developers

Considering the above-mentioned factors, the current centralized app purchasing systems is known for its extended processes where app developers receive their payments through stores, which implies that the user pays to the stores first. But by implementing Blockchain decentralized technology, AppCoin token which is the AppCoins platform underlying cryptocurrency will enable a payment procedure where an app user will pay directly to the developer. The token is Ethereum based and its application is supported by Ethereum Smart Contract.

  • This system of in-app purchases through Blockchain using the AppCoins protocol will also enable developers to receive payments in real-time directly from the user because the smart contract implements the revenue share between the developer and the store. No exchange rates and fees, everything in real-time and in the same currency.
  • The developer will not need to trust in the store because it is the smart contract in the Blockchain that guarantees the transfer. The smart contract is open source and can be audited.
  • By the Blockchain being public and standardized, it means that the developer has to integrate the protocol API only once and it will work with all App Stores that follow the protocol. The protocol has already been adopted by Aptoide (the largest independent App Store with 200 mln users) and will be adopted soon by others.
  • Overall, as result of using the Blockchain, the revenue share can be much better for the developer: instead of 70 percent of Google Play or Apple App Store, the developer receives 85 percent with Blockchain based AppCoins protocol.

Users also benefit

Tokenization is a powerful process that is changing the online transaction ecosystem and ensuring extended liquidity, security and also enabling the decentralization of services within marketplaces. This system will not only be of benefit to developers but also users who will be relieved from paying avoidable fees and transaction charges, and also reserve the guarantee of secure and original downloads directly from developers themselves.

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Marlin: Decentralized CDN Infrastructure for Enhanced Internet Services.

Content Delivery Networks or CDNs are an integral part of today’s internet. Since their inception, they have played a key role in enhancing the internet user experience, by increasing the availability and reducing the latency of rich content-based internet services like streaming. CDNs improve the performance of the websites by strategically distributing the content across geographies with the help of a network of proxy servers and data centers. By doing so, they reduce congestion at the source by moving the supply of internet services closer to the demand. The CDN infrastructure has effectively increased the capacity of internet services and lowered the load time. These improvements are quite evident to the users when compared with the performance of the same service a few years ago to that of now. However, the content distribution networks aren’t a simple affair anymore. As most of these networks are based on centralized infrastructure, they come with substantial upfront costs, which also affects rapid expansion to meet growing market demands. According to statistics, the data streaming demand for video content is close to 225,000 petabytes per month. It is set to go up as the number of people with decent to high-speed internet connections are growing at an astounding pace, thanks to easy access and highly flexible, and affordable data packages. Yet, in the current scenario, people are becoming increasingly frustrated about the long buffer times and loading speeds. A quick glance at the industry and usage trends shows further increase in demand in the near future, driven by the rise of AR and VR content, live 4K videos among others. It will inevitably place a great deal of stress on the current internet infrastructure. Marlin Protocol offers a potential solution to this problem by leveraging blockchain and smart contracts technology to enable decentralization of CDN ecosystems for enhanced quality internet services. Efficiency and Economics Marlin is a decentralized CDN solution that seeks to enable the ease of processing, storage, and delivery of content, at a lower cost than the current solutions. The platform manages to achieve it by utilizing the spare bandwidth and hard drive space of internet users, in exchange for the network’s native LIN tokens. The decentralized and peer-accelerated infrastructure can be used to eliminate risks, reduce congestion, and bring supply closers to demand by utilizing idle resources which are located closer to the end user. Marlin can massively reduce the operating cost of CDN services by about 90%, bringing it down from the existing $0.17/GB to $0.015/GB, without compromising on the quality of services or reliability of the accounting systems. The smart contracts implemented in Marlin blockchain based CDN infrastructure enables publishers to cater to the global audience without worrying about the technical feasibility in the remotest of areas. The flexible pricing and auto-scaling features implemented in Marlin ensures that customers, irrespective of their usage requirements can efficiently implement the systems without worry about the costs or quality. Big or small, all users on Marlin stand to get the same level of service at the lowest price. The implementation of micropayments enabled smart metering system will ensure that the peers are fairly compensated for their contribution to the ecosystem, and the publishers aren’t overcharged. The distributed ledger keeps a record of transactions and can be verified by the users. Meanwhile, protocols like Proof of Availability and Augmented Proof of Storage Time conduct audits of the ecosystem to ensure the integrity and security of the data while holding the peers accountable for their services on the network. The Global Reputation Consensus system further enhances the reliability of the decentralized CDN platform. Further, publishers can rest easy by monitoring the effectiveness of their content by keeping tabs on the analytics data accessible on the platform. For Individuals Marlin’s hybrid architecture and P2P infrastructure setup allow people to join the network without any specialized hardware. They can contribute the existing excess bandwidth and storage to the network and get paid in LIN tokens. Pay-outs for their contributions will be decided by the platform’s smart metering system, which keeps track of the individual’s bandwidth and storage utilization. LIN Tokens The Marlin blockchain ecosystem is driven by LIN crypto-tokens. The tokens will be used for the exchange of value within Marlin. Publishers can purchase a range of products and services offered by Marlin against LIN payments. Similarly, the contributors on the network will be rewarded with the same token. Learn more about Marlin Protocol at – https://www.marlin.pro/ The post Marlin: Decentralized CDN Infrastructure for Enhanced Internet Services. appeared first on Bitcoin Network, News, Charts, Guides & Analysis.

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