Expect to start seeing more Live 360 video on Facebook.
The social network today announced a number of updates aimed at enhancing the experience of watching and creating Live 360 videos. That includes the launch of a new Live 360 Ready Camera Program, 4K and VR support, donate buttons, and the ability to schedule a broadcast so your followers know exactly when to tune in.
Facebook is also adding a couple features for post-live content, including auto-stabilization for Live 360 profile videos that are shaky. Plus, Pages can now utilize a guide tool to direct viewers to a certain point in a previous broadcast.
On top of all that, Facebook is introducing a "Weekend of Live 360," which will run this Friday through Sunday. The social network has arranged for creators around the world to share Live 360 moments throughout the weekend; follow the Facebook 360 page to watch.
These new features come after Facebook in March rolled out Live 360 to all Pages and profiles.
As part of the new Live 360 Ready Camera Program, Facebook is vetting third-party 360 cameras and software solutions to determine which play nice with the company's platform. Facebook has already given the go-ahead for 10 cameras and seven software suites to add the Facebook Live logo to their packaging or website, indicating that the product will provide a great Live 360 experience.
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These cameras and software suites "span a wide range of options, whether you simply want to go live via your phone to share personal moments, or you're a professional publisher who needs robust camera and software solutions to pull off a complex production," Facebook Product Managers Chetan Gupta and Caitlin Ramrakha wrote in a blog post.
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The current list of Live 360 Ready cameras includes: Garmin VIRB 360, Giroptic iO, Insta360 Nano, Insta360 Air, Insta360 Pro, ION360 U, Nokia Ozo Orah 4i, Z CAM S1, and the 360fly 4K Pro. Facebook also gave a thumbs up to the following software: Assimilate SCRATCH VR, Groovy Gecko, Livescale 360, Teradek, Voysys, Wowza, and Z CAM WonderLive.
Meanwhile, you can now watch Live 360 broadcasts inside the free Facebook 360 app for Gear VR, which is available in the Oculus Store. And the addition of 4K support means you can enjoy Live 360 content in much higher fidelity. Those interested in adding a donate button to Live 360 or setting up a Scheduled Live broadcast can head here and download Facebook's Live 360 Getting Started Guide.
"We can't wait to see how you use these improvements and features to share even more Live 360 moments," Gupta and Ramrakha wrote.
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