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Streaming Has Taken Over the Music Industry


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Streaming Has Taken Over the Music Industry

Americans streamed 403 billion songs in the first half of 2018, up fro 50 percent in 2016, according to Nielsen's U.S. Mid-Year Music Report. Physical and digital album sales continue their steep decline as streaming overtakes the market.

Americans streamed a record 403 billion songs in the first six months of 2018, marking the latest milestone in the unstoppable march of music streaming services.

compared with physical and digital music sales. That figure is up from 50 percent in the first half of 2016.

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Drake and Post Malone had the highest volume of on-demand audio streams of any artists in the US: 3.3 billion and 3.1 billion, respectively. The most on-demand streamed song of the year so far is Drake's "God's Plan."

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While on-demand streaming rises steadily, the rest of the music industry continues to decline. Physical album sales, digital album sales, and digital track sales have all decreased year-over-year for the past several years as users turn toward streaming services as their primary music platform.

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